A couple of weeks ago, I sat in Shifty’s with some good friends waiting for the band Trainwreck to start playing.
The talk turned to movies. Movie trailers, to be more specific. And Steven T. Winston, noted bass player and singer around Syracuse whose main gig is with terrific roots band Los Blancos, had a beef.
He’s tired of getting too much, too soon. His wife, Jen Crisp, agreed. Steven T. put it this way. He doesn’t want the trailer to give away the gag. To illustrate, he brought up the “Hangover” franchise and the not-so-little matter that the trailer let slip the fact that the tiger belonged to Mike Tyson. Too important, he said.
I must agree.
I see many, many trailers these days in my role as the film blogger for the Syracuse New Times.
Before the start of Woody Allen’s “Blue Jasmine” this past weekend, I counted a half dozen. Twenty minutes worth of what’s-in-store.
On one hand, the trailers are a big help. They get me familiar with cast and characters, research for the weekly piece about movies opening in Syracuse that particular weekend.
On the other hand, I agree with Winston. Don’t tell me so much!
Take the upcoming film starring Tom Hanks as “Captain Phillips.” The push is on. I’ve seen the trailer every weekend for what seems like a half-dozen times, and the movie’s release date isn’t until Oct. 12.
I know they tweak, expand, contract, the trailer. And indeed, I feel like I know too much, about the pirates boarding the boat, the kidnap, the military response.
I still want to see it.
Winston says he and Crisp have solved the problem by timing their movie arrival more accurately to coincide with the start of the real movie.
I’ve yet to take that measure because I still feel like in my shoes, too much informaton is better than none at all.
What do you think about the ever-expanding movie trailer?